NASA Events at South by Southwest 2025

As a sixth grader in Amarillo, TX, Holly Ridings watched the Challenger accident with her classmates. Her twelve-year-old response as she processed the tragedy was, “I want to fix that.” Ridings has been solving problems and breaking boundaries ever since. Please join an authentic, relatable, and intimate chat with NASA’s first female chief flight director and current deputy program manager for the space agency’s Gateway Program, the international collaboration building humanity’s first space station to orbit the Moon as part of the Artemis campaign.

A growing focus of workforce development efforts are linkages to K-12 in and out-of-school time programs that spark curiosity in STEAM. A cross-section of organizations from the non-profit, commercial and government sector who have used high interest content to build and scale programs in the US and beyond will share lessons learned and perspectives. Topics include building community and youth voice in design, engaging the entire STEM ecosystem, supporting educators and stakeholders in implementation, along with lessons on evaluation and metrics.

Fly me to the Moon! Learn firsthand from the Moon-bound astronauts of NASA’s Artemis II mission, the first crewed mission to deep space in over half a century. Following the successful Artemis I flight test in 2022, Artemis II will test the deep exploration systems needed to establish long-term infrastructure for human lunar exploration. Take a walk in their spacesuits as they share their stories before their much-anticipated flight.

Meet NASA’s artists and scientists who use specialized imaging techniques to bring extra-terrestrial samples to the public and important data to scientists. From ultra high-resolution photographs to X-ray computed tomography (XCT) that allows you to virtually slice through Moon rocks, meteorites, and the OSIRIS-REx asteroid Bennu samples, their work opens access to other-worldly geologic treasures and could help answer questions about the early days of our solar system.

NASA’s CreateSpace transforms Austin’s Central Library into an immersive experience where visitors don’t just learn about space – they help shape it. Spanning multiple floors of this state-of-the-art library in the heart of downtown Austin, CreateSpace blends hands-on creation, interactive exhibits, and sensory experiences that showcase NASA’s full spectrum of exploration and discovery. Local families will discover through self-guided adventures, while innovation leaders can engage with NASA data and expertise. CreateSpace invites everyone to explore space science through their own lens – whether that’s art, music, technology, or pure imagination.

The intersection of art and science is a consistent hot topic in communication theory, the art realm, academic research, and related industries. Join professionals from NASA’s Jet Propulsion Laboratory, the Los Angeles Department of Cultural Affairs, and the University of California Los Angeles (UCLA) to discuss projects, research, and communication strategies focused on the relationship between science and the arts that can be brought to the stage to inspire audiences from various backgrounds. A special performance viewing will follow this panel.

Join us for an extraordinary journey through the cosmos, guided by stunning images from NASA’s James Webb Space Telescope and other cutting-edge observatories. This session offers a rare opportunity to explore the most distant galaxy ever observed, delve into the atmosphere of an extraterrestrial planet, and marvel at stunningly beautiful star nurseries. Featuring insights from NASA’s Astrophysicists Amber Straughn, Stefanie Milam, and Knicole Colón, our panel will discuss how these groundbreaking observatories are transforming our understanding of the universe. Moderated by Laura Betz.

NASA’s CreateSpace transforms Austin’s Central Library into an immersive experience where visitors don’t just learn about space – they help shape it. Spanning multiple floors of this state-of-the-art library in the heart of downtown Austin, CreateSpace blends hands-on creation, interactive exhibits, and sensory experiences that showcase NASA’s full spectrum of exploration and discovery. Local families will discover through self-guided adventures, while innovation leaders can engage with NASA data and expertise. CreateSpace invites everyone to explore space science through their own lens – whether that’s art, music, technology, or pure imagination.

In this era of satellite technology, Earth-observing data plays a crucial role in managing food production, farming, and water resources. NASA uses satellite data and advanced technology to gain profound insights into Earth’s systems and the vital environments that sustain us with food and water. By utilizing space-based observations, cutting-edge computer modeling, and AI/ML, NASA collaborates with partner agencies, organizations, farmers, ranchers, fishermen, and global decision-makers to address the challenges related to food and water on Earth.

Discover how cutting-edge virtual reality technology is revolutionizing deep space exploration. This panel will delve into the ways VR is being used at NASA to simulate and plan next-gen Artemis missions, design spacecraft, help ensure astronaut’s safety, and more. Explore how VR is not just a tool but a transformative technology that is unlocking new frontiers, making the impossible achievable, and preparing humanity for its next giant leap.

95% of the universe is dark: dark matter and dark energy. While we cannot observe them directly, an incredible amount of information about the dark universe is encoded in the shapes, positions, and motions of galaxies. The European Space Agency’s Euclid telescope (with contributions from NASA), launched in July 2023, is the first telescope purpose built to understand the dark universe. Euclid will survey 2 billion galaxies, generating a huge data set that will transform astrophysics using innovative AI/machine learning tools. Euclid’s first release of survey data will be in March 2025.

NASA’s Quesst mission may open the future to a new market of commercial supersonic air travel by cutting flight times in half. Learn more about the 50+ year old ban on commercial supersonic travel over land and what NASA is doing to change the speed limit in the sky to a sound limit.
The Quesst mission’s goals are to design and build NASA’s X-59 research aircraft with technology that reduces the loudness of a sonic boom and fly the X-59 over several U.S. communities to gather data on public responses to the sound generated during supersonic flight and deliver that data set to regulators.

Research on the International Space Station has already led to drug and therapy breakthroughs for cancer patients on Earth, with more advancements ahead. NASA is working with the U.S. Department of Health and Human Services and researchers across the federal government to help cut the nation’s cancer death rate by at least 50% in the next 25 years, a goal of the administration’s Cancer Moonshot. Join NASA and industry leaders to discuss the transformative potential of space for cancer research and its promising future, and learn how you can get involved..

For over six decades, NASA has led the way in exploring the cosmos, from historic Moon landings and planetary missions to deploying space telescopes, deflecting asteroids, and returning samples to Earth. By sending both humans and robots equipped with advanced instruments and cameras, NASA offers an immersive journey into the universe, unraveling mysteries about our cosmic existence. Join a panel of communications and imagery experts as they provide a look into NASA’s visual triumphs and preview the innovations that will bring viewers along for the ride as we head back to the Moon and beyond.

NASA is working with the commercial space industry in support of establishing a lunar economy. These Moon missions require advanced coordination and planning to support communication campaign goals across multiple stakeholders and audiences. With so many stakeholders involved, synchronization is the key for success. Join NASA and the first American commercial companies co-piloting this mission to discuss how they’ve refined their approach to collaborative messaging while working toward an actual moonshot.