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Social Media Accreditation Opens for Launch of OCO-2 Earth Science Mission
June 30, 2014

[image-36]NASA is inviting social media users to apply for credentials to cover the launch of the agency’s Orbiting Carbon Observatory-2 (OCO-2) -- the second of NASA’s five Earth science missions to launch in 2014.

OCO-2 is scheduled to lift off at 2:56 a.m. PDT July 1 from Space Launch Complex 2 at Vandenberg Air Force Base (VAFB) in Lompoc, California.

A maximum of 70 social media users will be selected to attend the two-day event on June 30 and July 1, and will be given the same access as news media in an effort to align the experience of social media representatives with those of traditional media.

NASA Social media accreditation for the OCO-2 launch opens Thursday, May 15. International social media users without U.S. citizenship must apply for credentials by 2:00 p.m. PDT on Friday, June 6. Social media users with U.S. citizenship must apply for credentials by 2:00 p.m. PDT on Friday, June 6, to qualify. All social media accreditation applications will be considered on a case-by-case basis.

NASA Social participants will have the opportunity to:

  • View the launch of the United Launch Alliance Delta II rocket
  • Hear first-hand accounts by the OCO-2 science and engineering teams
  • Get a behind-the-scenes tour of Vandenberg Air Force Base
  • Meet fellow space enthusiasts who are active on social media
  • Meet members of NASA’s social media team

All sites on VAFB are subject to closure due to mission requirements

On launch day, NASA Social participants and their friends and families will be invited to a special public viewing area to watch OCO-2 achieve orbit aboard a United Launch Alliance Delta II rocket.

 


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What are NASA Social media credentials?
Credentials give social media users a chance to apply for the same access as journalists in an effort to align the access and experience of social media representatives with those of traditional media. People who actively collect, report, analyze and disseminate news on social networking platforms are encouraged to apply for media credentials. Selection is not random. All social media accreditation applications will be considered on a case-by-case basis. Those chosen must prove through the registration process they meet specific engagement criteria.

How do I register?
Accreditation opens on Thursday, May 14. International social media users without U.S. citizenship must apply for credentials by 2:00 p.m. PDT on Friday, June 6. Social media users with U.S. citizenship must apply for credentials by 2:00 p.m. PDT on Friday, June 6, to qualify.

Do I need to have a social media account to register?
Yes. This event is designed for people who:

  • Actively use multiple social networking platforms and tools to disseminate information to a unique audience
  • Regularly produce new content that features multimedia elements
  • Have the potential to reach a large number of people using digital platforms
  • Reach a unique audience, separate and distinctive from traditional news media and/or NASA audiences
  • Must have an established history of posting content on social media platforms
  • Have previous postings that are highly visible, respected and widely recognized

Users on all social networks are encouraged to use the hashtag #NASASocial. Updates and information about the event will be shared on Twitter via @NASASocial and via posts to Facebook and Google+.

What are the registration requirements?
Registration indicates your intent to travel to Vandenberg Air Force Base in Lompoc, California, and attend the two-day event in person. You are responsible for your own expenses for travel, accommodation, food and other amenities.

Some events and participants scheduled to appear at the event are subject to change without notice. NASA and United Launch Alliance are not responsible for loss or damage incurred as a result of attending. NASA and the United Launch Alliance, moreover, are not responsible for loss or damage incurred if the event is cancelled with limited or no notice. Please plan accordingly.

VAFB is a government facility. Those who are selected will need to complete an additional registration step to receive clearance to enter the secure areas. To be admitted, you will need to show two government-issued identifications (one with a photo) that match the name provided on the registration. Those without proper identification cannot be admitted. All registrants must be at least 18 years old.

Can I register if I am not a U.S. citizen?
Yes. International social media users without U.S. citizenship must apply for credentials by Friday, June 6.  Those who are selected are required to submit full legal name, date of birth, nationality and passport number.

If you have a valid permanent resident card, you will be processed as a U.S. citizen. Those who are selected will need to complete an additional registration step to receive clearance to enter the secure areas. To be admitted, you will need to show two government-issued identifications (one with a photo) that match the name provided on the registration. Those without proper identification cannot be admitted. All registrants must be at least 18 years old.

Does my registration include a guest?
Because of space limitations, you may not bring a guest to attend the events on day one (June 30) at VAFB. Each registration provides a place for one person only (you) and is non-transferable. Each individual wishing to attend must register separately.

On day two (July 1), NASA Social participants and their friends and families will be invited to a special public viewing area to watch OCO-2 launch.

What if I cannot come to California?
If you cannot come to VAFB to attend in person, you should not register for the NASA Social. You can follow the conversation using the #NASASocial hashtag on Twitter. NASA-TV will broadcast a portion of the program. NASA will provide regular launch and mission updates on @NASA, @NASAJPL and @IamOCO2.

NASA announces future NASA Social events at http://www.nasa.gov/social.

When will I know if I am selected?
After registrations have been received and processed, a notification email will be send out to inform you whether or not you have been selected for NASA social media accreditation. Those selected will be required to complete an additional step before being accredited. We will send notifications upon approval.

If you do not make the registration list for accreditation, you can still attend the launch and participate in the conversation online.

What if the launch date changes?
Hundreds of different factors can cause a scheduled launch date to change multiple times. The targeted launch date will not be confirmed until after the Flight Readiness Review. If the launch date changes, NASA and the United Launch Alliance may adjust programming accordingly to coincide with the new target launch date. NASA will notify registrants of any changes by email.

Attendees are responsible for any additional costs they incur related to any launch delay. We strongly encourage participants to make travel arrangements that are refundable and/or flexible.

Does registration for and/or attendance at this NASA Social qualify me for media accreditation?
No, your registration and/or attendance, does not qualify you for news media credentials at NASA now or in the future.


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Have a question not answered here? Need more information?
Help is available by sending an email to hq-social@nasa.gov.

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Page Last Updated: June 2nd, 2014
Page Editor: Jason Townsend