NASA ENGAGES PUBLIC WITH NEW CUSTOM INTERNET RADIO STATION
12.13.11
NASA ENGAGES PUBLIC WITH NEW CUSTOM INTERNET RADIO STATION
NASA's mission of discovery and exploration is being showcased in a custom-produced Internet music radio station crafted specifically for tech-savvy young adults.
Third Rock - America's Space Station has a New Rock/Indie/Alternative format developed and operated at no cost to the government. Third Rock can be reached from NASA's home page, www.nasa.gov/thirdrock and will soon be available through NASA iPhone and Droid mobile applications.
NASA has collaborated with Houston-based RFC Media to launch the station.
TRT: 00:31
HQ Contact: Michael Cabbage, 202-358-1600
For more info: www.nasa.gov/thirdrock
To listen: http://www.rfcmedia.com/thirdrockradio/
Cut 1 - Robert Jacobs – Deputy Associate Admin. Office of Communications, NASA HQ
TRT 00:13 – “We have a partner that helped us develop the radio station, RFC Media out of Houston, and for us, it’s a vehicle through which we can deliver the news and information to try reach a different audience.”
› Play Now
Cut 2 - Robert Jacobs – Deputy Associate Admin. Office of Communications, NASA HQ
TRT 00:17 – This one is targeted for 18 to 30, a broad demographic, but a popular demographic, and one that historically we have had trouble reaching, and obviously if we are going to plug into a new generation of explorers, we have to get them exposed to what we are doing and this is an opportunity to do that.”
› Play Now
