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Social Media Accreditation Opens for NASA's Major Airborne Field Campaign
August 21, 2013

[image-51]NASA is inviting social media users to apply for credentials to go behind-the-scenes at NASA’s major airborne field campaign to study how air pollution from wildfires and other sources affect climate and our atmosphere. A media day is scheduled for Wednesday, August 21, 2013, from 8 to 11 a.m. CDT at Ellington Field in Houston, Texas.

15 social media users will be selected to attend the event and will be given the same access as news media in an effort to align the experience of social media representatives with those of traditional media. NASA social media accreditation opens at noon EDT Monday, July 29. U.S. social media users must apply for credentials by noon EDT Monday, August 12.

Over 200 scientists and support personnel are involved in the mission that will be flying across the southern United States from Johnson Space Center's Ellington Field in Houston beginning Aug. 10. The Studies of Emissions, Atmospheric Composition, Clouds and Climate Coupling by Regional Surveys mission -- SEAC4RS for short -- is NASA's most complex airborne science study of the year. SEAC4RS draws together coordinated observations from NASA satellites, aircraft and ground sites.

NASA's DC-8, which will carry 31 scientific instruments, and the high-altitude single-pilot ER-2, carrying 15 instruments, are the primary research aircraft for the mission. Media day events will feature a briefing with mission scientists and flight crews, followed by tours of the aircraft and interviews.


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What are NASA Social media credentials?
Social media credentials give users a chance to apply for the same access as journalists in an effort to align the access and experience of social media representatives with those of traditional media. People, who actively collect, report, analyze and disseminate news on social networking platforms are encouraged to apply for media credentials. Selection is not random. All social media accreditation applications will be considered on a case-by-case basis. Those chosen must prove through the registration process they meet specific engagement criteria.

How do I register?
NASA social media accreditation opens on this page at noon EDT Monday, July 29. U.S. social media users must apply for credentials by noon EDT Monday, August 12. Fifteen participants will be selected from online registrations.

Do I need to have a social media account to register?
Yes. This event is designed for people who:

  • Actively use multiple social networking platforms and tools to disseminate information to a unique audience.
  • Regularly produce new content that features multimedia elements.
  • Have the potential to reach a large number of people using digital platforms.
  • Reach a unique audience, separate and distinctive from traditional news media.
  • Must have an established history of posting content on social media platforms.
  • Have previous postings that are highly visible, respected and widely recognized.

Users on all social networks are encouraged to use the hashtag #seac4rs and #NASASocial. Updates and information about the event will be shared on Twitter via @NASASocial  and via posts to Facebook and Google+.

What are the registration requirements?
Registration indicates your intent to travel to the Ellington Field in Houston, Texas to attend the August 21 event in person. You are responsible for your own expenses for travel, accommodation, food and other amenities. You must be 18 years of age to register.

Some events and participants scheduled to appear at the event are subject to change without notice. NASA is not responsible for loss or damage incurred as a result of attending. NASA is not responsible for loss or damage incurred if the event is cancelled with limited or no notice. Please plan accordingly.

On the day of the event, registrants must show a valid government issued ID (driver's license or passport) that matches the name provided on the registration. Those without proper identification cannot be admitted.

Can I register if I am not a U.S. citizen?
No, we are unable to accept non-U.S. citizens. If you have a green card, you will be processed as a U.S. citizen. Those who are selected will need to complete an additional registration step to receive clearance to enter the secure areas. To be admitted, you will need to show two government-issued identifications (one with a photo) that match the name provided on the registration. Those without proper identification cannot be admitted. All registrants must be at least 18 years old.

Does my registration include a guest?
Because of space limitations, you may not bring a guest. Each registration provides a place for one person only (you) and is non-transferable. Each individual wishing to attend must register separately.

What if I cannot come to Houston?
If you cannot come to Houston to attend in person, you should not register for this event. You can follow the conversation on FacebookGoogle+ or Twitter using the #NASASocial hashtag. NASA will provide regular updates on all three social networks.

If you cannot make this event, don't despair; NASA is planning others in the near future. Check for future events at http://www.nasa.gov/social.

When will I know if I am selected?
After registrations have been received and processed, an email with confirmation information and additional instructions will be sent to those selected and those on the waitlist. We expect to send notifications to foreign nationals by Aug. 5 and for U.S. citizen by Aug. 16.

What if the event is cancelled?
All activities are subject to change. If the date of the event is rescheduled or cancelled, participants will be notified by email. Attendees are responsible for any additional costs they incur related to any rescheduling of the event.

Does registration for and/or attendance at this NASA Social qualify me for media accreditation?
No, your registration and/or attendance, does not qualify you for news media credentials at NASA now or in the future.

 

Have a question not answered here? Need more information? Help is available by sending an email to hq-social@nasa.gov.


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A number of atmospheric probes are installed along the fuselage of NASA's DC-8 in preparation for the SEAC4RS study to learn more about how air pollution and natural emissions affect climate change.
A number of atmospheric probes are installed along the fuselage of NASA's DC-8 in preparation for the SEAC4RS study to learn more about how air pollution and natural emissions affect climate change.
Image Credit: 
NASA / Tom Tschida
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[image-51]
Page Last Updated: July 30th, 2013
Page Editor: Jason Townsend